How to Become a Track Star:

Your Guide to Tracking for Performance Marketing Campaigns

Get the white paper today!

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How to Become a Track Star: Your Guide to Tracking for Performance Marketing Campaigns

What’s the difference between pixel tracking and postback tracking? Why should you use clickless tracking for mobile influencer campaigns, but promo codes with podcasts? In this white paper, we’re answering all of your questions about digital tracking — what it is, how it works, and why it’s time to drop third-party tracking cookies for good.


Download this white paper to learn:

  1. how 4 top tracking methods work — pixels, postbacks, JavaScript SDK, and promo codes
  2. the advantages and disadvantages of each tracking method
  3. why cookie-based pixel tracking is a growing risk for your business
  4. how cross-channel tracking can be a game-changer for partnerships
  5. what technology you need to make it all work